About me

I’m Nixson Benítez, a self-starter software engineer and digital creator from Des Moines, Iowa, passionate about building intuitive, user-focused applications. My work combines React, JavaScript, and AI-powered integrations with a problem-solving mindset rooted in creativity and human-centered design.

Before transitioning into engineering, I pioneered social media innovation at The Des Moines Register as the first-ever Social Media Producer. There, I launched and scaled new platforms from scratch, introduced AI-assisted workflows that cut production time by 50%, and led coverage of statewide events that reached millions. Earlier, as Executive Editor of The Northern Iowan, I built the outlet’s social team from the ground up, driving a 300%+ audience increase and earning recognition for bold, innovative storytelling.

This foundation in digital media taught me how to design with empathy, adapt quickly, and leverage technology to connect people at scale — skills I now apply to software engineering projects like my Speak teleprompter app and a financial tracker dashboard.

When I’m not coding or experimenting with new tech, you can usually find me on the pickleball court or exploring new creative outlets.